IELTS Anvil

marketing

CEFR: B1
The comprehensive commercial process of identifying, anticipating, and satisfying customer requirements profitably through product development, pricing, promotion, and distribution.

Synonyms

  • commercial promotion
  • merchandising

Common Collocations

  • digital marketing
  • marketing campaign
  • marketing strategy

Example Sentence

Strategic digital marketing allows niche manufacturers to identify and engage global customer audiences cost-effectively.

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