IELTS Anvil

persuasive

CEFR: B2

Having the rhetorical power, communicative skill, and cogent logic required to convince someone to believe or do something.

Synonyms

convincing
eloquent
cogent

Common Collocations

persuasive argument
persuasive writing
highly persuasive

Example Sentence

Advertisers deploy persuasive psychological techniques to link brand identity with desirable personal attributes.

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